ecoToken Wordmark

A new system for environmental regeneration

Our goal is to align economic incentives with positive environmental impacts.

Challenges and Solutions


The Centralized vs Decentralized Approach

Centralized approaches to environmental issues are typically expensive, time-consuming, and far too often ineffective.

Governments love grand gestures as a political prop to “demonstrate” they are doing something. Often the projects funded are based on political considerations rather than any likelihood of a successful outcome.

Negative unexpected consequences are sure to arise with massive changes to the ecoSystem. Healthy environments are maintained through a delicate balance of a myriad of interconnected organisms.

Environmental concerns such as algae blooms are an indication that the system is out of balance. The worst thing that can be done when the environment has been severely compromised through large infrastructure projects is to exacerbate the problem with even larger ones.

A Sustainable Approach

The ecoSystem takes a different approach to environmental problems by funding smaller, more diverse projects. We believe that by increasing the number of technologies in the environmental space that better, more efficient, less costly solutions to ecological challenges will be realized.

 The ecoSystem believes that practical solutions can be reached at a fraction of the cost by studying the issues and taking a step-by-step decentralized approach.

 Lake Okeechobee

An excellent example of this is Lake Okeechobee in Florida. The US government plans a $2 Billion reservoir to combat algae outbreaks. A prominent wetlands expert said it is not big enough, not appropriately designed, and could further damage the everglades.

The ecoSystem would have a project page dedicated to Lake Okeechobee and for the funding of Okeechobee-related projects. As these projects are funded and implemented, their effects will become apparent. We could gain valuable information while continuing to fund more projects deemed relevant to the cause. We believe that balance can be restored with results greater than the sum of the parts.

$150 Million raised through the ecoToken could finance over 500 projects with a budget between $100,00 - 500,000. These microprojects working together would help restore the balance to the ecoSystem creating a cascading change in a positive direction.

If the relative effectiveness of the funded projects fall into a typical Pareto distribution, we would expect to find that the top 100 of these projects are having the most significant effect.

Once the best technologies and processes have been identified, they can be expanded for maximum impact. But even the less successful project will contribute some measure of beneficial effect and the overall gain of knowledge within the environmental sciences.

If the budget were $150 Million for a more effective solution, the resulting savings would be 92.5% compared to the proposed centralized government solution.


Challenges and Solutions


Funding Challenges for Innovators

When environmental concerns hit the radar, people rise up and demand that the government “do something” about it. After all, what can one person do by themselves?

Governments sensing a political opportunity often look for a solution with the best optics rather than the best outcomes. The potential solutions are filtered through a cadre of special interest groups, insiders and lobbyists.

Negative unexpected consequences are sure to arise with massive changes to the ecoSystem. Healthy environments are maintained through a delicate balance of a myriad of interconnected organisms.

As a result, an innovator without political influence rarely gains access to the funding necessary to develop their technology. This unrealized potential is not only a wasted innovation resource but also an unrealized commercial opportunity.

The ecoSystem seeks to bridge this gap by linking donors to innovators through crowdfunding projects. The donors can choose projects based on the type of return they want for their donation in terms of environmental impacts and bonuses for their support.

This decentralized solution relies on local community support and close relationships with academic institutions in the area.

Challenges and Solutions

Carbon Credits

The Carbon Credit Market

The carbon credit market has been plagued by bureaucracy and fraud. Double and quadruple counting of carbon reductions is extremely common. The existing carbon credit system is vulnerable to abuse and manipulation as the vast sums of money are tempting targets for unscrupulous individuals and nations.

On the other hand, current verification processes can be onerous, expensive and subject to manipulation.

Blockchain solves this problem through NFTs. For example, each project can have a verified NFT associated with the work done and environmental credits issued.

Fungible tokens can be issued backed by that NFT and sold on the open market. With this system, every credit will be fully backed and verifiable on the blockchain.

Credits initially created and stored on the blockchain can’t be double-counted so the user can purchase knowing that they are genuinely offsetting their emissions.



Feedback Loop

Our goal is to align economic incentives with positive environmental impacts.

ecoToken Feedback Loop

Sustainability is a broad term, but people often take it to mean environmental sustainability. That is a vital part but only one of the main pillars of sustainability. The others are social and economic.

At ecoToken, we emphasize the value of economic sustainability in environmental projects because no business or organization can be sustainable without economic sustainability.

The ecoSystem creates an economically sustainable feedback loop providing a new revenue source through environmental credits that we help generate.

This new revenue source allows money to come back into the ecoSystem as ecoToken and be distributed to the project funders. Once project funders who supported environmental regeneration have received their original contribution plus rewards, they will be more likely to contribute to a new project.

The Feedback Loop is designed to attract new environmental contributors to support ethical projects while generating returns from their initial contributions.



The Process

Projects belonging to the ecoSystem produce:

• Cash back

• Carbon credits

• Other credits

• NFT rewards

Projects are vetted and deals are made with the environmental projects on expected returns to the ecoSystem.

Users either stake or plant towards a project.

Funds are then used towards the environmental project.

Carbon reductions are verified and tokenized.

Successful projects pay the system back through fiat and tokenized credits.

Credits and fiat are then exchanged for ecoTokens through the treasury and exchanges.

ecoTokens pay back project funder.

How it works

Accessing the

Login using your Solana Wallet or
with a Username and Password.


At ecoToken, we prioritize security. We use a hybrid of web2 and web3 to provide the most secure and user-friendly experience possible.

Users have the option to log in securely on a private server in a web2 environment with a username and password. Users can store their tokens earned on web2 until they connect a web3 wallet based on Solana. We recommend using a Phantom Wallet.

ecoToken is based on the Solana Blockchain, where users can take custody of their ecoTokens, environmental credits, and NFTs. Once a user transfers their ecoTokens to their personal user wallet, the ecoSystem is no longer responsible for them.

However, even after the ecoTokens are transferred to a Solana wallet, users can still use their ecoTokens to generate activity inside the ecoSystem. This process allows new users to easily onboard into the web3 blockchain-based systems.

Web2/Web3 definitions:



Funding and Implementation

ecoProject Example

Users can either plant or stake their ecoTokens toward a project. Planting means they are “donating” to a project and will receive a much higher distribution of rewards upon a project’s completion

Staking towards a project will lock ecoToken for a set amount of time. After the lock period, users will be able to unstake their ecoToken and claim any rewards. Staking guarantees the users will get their initial ecoToken back even if the project fails.

Participants are able to use fiat currency (dollars, euros, etc.) to support projects without a Solana wallet. In this scenario, users create an account to fund projects, and any ecoToken that are earned as rewards will be accrued to their account. The rewards can then be taken out of the ecoSystem once the user attaches a Solana wallet.

Each project will have a set amount that can be staked or planted towards it. Once those targets are met, the funds will be transferred to the project’s facilitators, and the project will begin.

Project facilitators are required to give regular updates on their website page. Once the project is in operation, the environmental credit process will begin. The environmental credit process can vary from project to project.

As funds and credits are returned to the ecoSystem, they will be converted into ecoToken, and 1% will be burned in the deflationary protocol. The remaining ecoToken will be distributed to funders according to the ecoSystem’s ratios.




Users choose ecoProjects based on environmental impacts & expected return.

ecoProject Manure ecoProject Organic Waste

Once 100% Funded

Funds are sent to NOAH to complete the project. As NOAH completes the project, progress updates are provided to the ecoSystem.

ecoProject Organic Waste

NOAH Solutions

Day one of operations an update would be given to the community and those who participated in funding the project.


NOAH Solutions

An estimated 1,400 tonnes per year of CO2e can be removed from the Dairy Manure Remediation project.

Once verified, the carbon credits can be minted into the ecoSystem and used to reward the funders of the project.

DAY 17

NOAH Solutions

A simple sonification device can now be used on the treated lagoon. The device can remain on the property to maintain the lagoon indefinitely.

The manure has been reduced to a nutrious liquid with no smell. A highly effective fertilizer.

DAY 24

At Completion

Upon successful completion, the agreed upon returns are transferred back into the ecoSystem and used to purchase ecoTokens that will reward planters and stakers.




1% of funds returned from ecoProjects and carbon credits sold will be used to purchase ecoTokens which will be sent to a burn wallet.


A further 1% of funds will be added to the Liquidity Pool to incentivize liquidity.

burn wallet & liquidity pool



15% Initial offering of 150 million ecoTokens. 30% dedicated to the development process. 70% is reserved for growth of the ecoSystem.

ecoToken Tokenomics

NFT Rewards
and Leaderboards

Social Marketing Plans

With each project funded, the top planters will be rewarded NFTs for their contribution.

All contributors will be placed in order of their contributions on the project's page.

Users will be able to share their contributions on social platforms.

Bigger projects that are composed of many small projects, will have a shareable leaderboard showing the highest contributors.

Why Solana?

Aren’t Blockchains Energy Intensive?

While it is true that many blockchains, Bitcoin, in particular, are very energy-intensive, that is not true for all blockchains. The energy consumption is based on the manner in which the blockchain uses to verify and provide security for the transactions performed on it.

When considering which blockchain to build the ecoToken on, we looked at three of the most common blockchain mechanisms: proof-of-work, proof-of-stake and proof-of-history. While each offers a high-security level, the energy consumption per transaction is significantly different.

Bitcoin and Ethereum 1.0 use the proof-of-work (POW) system to decide which block is to be added to the blockchain. The POW mechanism reaches consensus by utilizing massive computing power to solve for nonce (number only used once). This process gets more difficult as more computers join the network and thus requires an increasing amount of energy.

Proof-of-stake (POS) requires network participants to stake cryptocurrency as collateral in favor of the new block they believe should be added to the chain. This solution disincentivizes bad behavior by confiscating tokens when malicious attempts are made. Cardano and Polkadot were two early adopters of the POS system. Ethereum will switch to POS sometime in 2022.

Solana uses a blockchain technology known as proof-of-history (POH), which isn’t a consensus mechanism but rather a verification of events as a function of time. POH allows for high throughput and less energy consumption. (

Solana the low energy blockchain

To put each mechanism into perspective, we took the calculation for the amount of energy required for an individual transaction on each of the blockchains. We then estimated how far an average passenger vehicle could travel on the equivalent amount of energy.

Our energy consumption map demonstrates the vast difference in energy consumption. From an environmental point of view, using Solana and its proof-of-history mechanism for ecoToken was clear from both a security and sustainability point of view.




Q1 2022

Website launch

ecoWarriors Designs Completed

ecoToken Created

Q3 2022

Begin first environmental projects

ecoSystem completed and sent for audit

Private ecoToken offering

Q4 2022

ecoSystem Beta released

Public ecoToken sale

Full ecoSystem launch

Carbon credits protocols completed

Q1 2023

Multiple projects available

Large scale project introduced

Our Team

Why are we the ones to solve problem we identified?

James Bettauer
CEO & Co-Founder
Randy Christie
CTO & Co-Founder
Munnin aen Huggin
Blockchain Developer
Kerstin Bettauer
Marketing Manager
Keean Sarb
Front-End Developer
Hunter Jozwiak
Web3 Integration
Percy Kuziyamisa
Project Manager
Alan Wilson
Corporate Relations